about

keyphraseology is the seo blog of lindsay wassell, focusing on scalable enterprise seo solutions.

lindsay wassell

Lindsay Wassell, an independent consultant and Q&A Manager over at SEOmoz, began her Internet Marketing career in 2001.

Formerly, Lindsay held positions like SEO Consulting Manager at SEOmoz and Director of Organic Search for onTargetjobs Inc.. Lindsay’s formative years with Robeez Footwear Ltd were spent transforming a mediocre web property into a high performing global ecommerce operation using search engine optimization as the cornerstone of a variety of marketing tactics.

At onTargetjobs, Lindsay was responsible for enterprise scale SEO involving millions of digital documents across a variety of web properties in one of the most competitive online sectors. Lindsay is a powerful in-house SEO evangelist. Her years of experience combined with her technical aptitude have made her an expert at recommending and managing the implementation of large-scale search solutions.