Summertime Conferences!

Lindsay Wassell's picture

The summer season is in full swing and while you could always go to the beach or the pool or the lake to cool off, I have a better suggestion, how about hitting an Internet Marketing & SEO conference?  Sure, there are not as many fruity drinks with little umbrellas in them, but there will be air conditioning!

The past few months have been busy with some really interesting conferences.  Hopefully you were able to take advantage of our Internet Marketing & SEO Conferences list to find a conference to attend.  However if you, like me, have been so busy with work and life in general that the past few months have been a blur, fear not!  Some of the year’s best and most interesting conferences have yet to come!    Here is a quick look at some of the exciting conferences scheduled for the next quarter.  This is just the short and sweet of it; please visit our full list here to get the bigger picture and complete listing of conferences.

North and Central America have some interesting and informative conferences coming up, from Kauai to Boston you have some great opportunities to get out and get your learnin’ on!  Here are a few coming up in the next few months:

SEOmoz, MOZcon :  Starting on July 27th-28th this 3 day event offers some informative insight and training in SEO and online marketing.  Sessions will include topics on keyword research, advanced SEO tactics, content strategy, marketing and analytics.

SES, San Francisco: This conference runs from August 16th-18th and covers topics in Search Marketing, keyword research, local advertising, mobile engagement, link building, duplicate content, multiple site issues, online video, site optimization and usability.

BlueGlass TPA:  This is a 2 day internet marketing conference in in sunny Florida.  This event will focus on topics such as Link Building Tactics, PPC Tactics, Web Analytics and Conversions and SEO.  Expect to see a certain redhead you know (Lindsay!) there; she will be speaking at this conference!

Digital East 2011:  This is a 2 day conference focusing on Social Media, Mobile, Cloud, Analytics, Big Data, Search, Online Advertising, Ecommerce, Email and much more!   This year there will be some pre-conference workshops, which will offer more focus on some of our industries top areas, including Social Media, Search and Analytics.  Lindsay will be chairing the Search workshop!  Sign up to attend, it would be great to see you!

Internet Summit 2011: Put on by the same folks from Digital East.  Expect to get some valuable insight on all things digital…from Analytics to SEO.  Be sure to take advantage of the pre-conference workshops, they are packed with some great information!  Be sure to say hello to Lindsay over at the pre-conference Search workshop!  She will be sharing all her ninja Search skills!

Next up on our tour of upcoming conferences take us to Africa.  There have been only a couple of Internet conferences here all year, and (so far) there is only one left for 2011.  If you are in Africa or have been thinking of attending a conference there, you have one shot left this year!

Social Media World Africa 2011:  3 day conference in August will cover topics on Media, Advertising, Copywriting & Publishing Services.

Are you going across the pond this summer?  While the UK & Europe have a slightly slower 3rd quarter, there are still some great conferences to take advantage of.  Sure, going to a conference during your family vacation may not seem like a great idea at first, but I have 2 words for you, “write off”.  You’re welcome.

ad: tech London:  This is a 2 day event where the seminars are more focused and content is streamed into topic-driven theatres.  The Theater topics include, Reach & Target, Measure & Analyze, Creative & Innovative, Research & Insight, Engage & Convert and Branding & Content.

SMX Stockholm:  Go for the meatballs, and stay for the conference!  This is a 2 day event on all things optimization.  With topics covering Social Media Marketing – Killer Tactics & Tactics That Get You Killed, Site Architechture, Link Building, In House PPC and SEO you are bound to walk away with a few gems (and an ABBA cd).

The Middle East and Asia have a very busy 3rd quarter in regards to Internet and SEO Conferences, especially in the month of September.  Here are a few to pique your interest.

Ad:tech, Singapore:  This is a 2 day event covering topics on topics on Email and Social Media Integration, Transitioning from Traditional to Digital Advertising, Converting Your Web Traffic Data into Profit and Blogging.

SES, Hong Kong:  2 day conference covering topics on PPC management, keyword research, SEO, social media, local, mobile, link building, duplicate content, multiple site issues, video optimization and usability.

South America is weighing in with just one conference for the entire 3rdquarter.  If you find yourself near the amazing beaches and culture of Sao Paulo this summer, consider popping in for a quick session or presentation…your business will thank you.

ExpOn 2011:  This is a 2 day conference focusing on PPS, SEO, Marketing, Web Analytics, Social Media and Link Building.  This will be a large scale event promising over 1200 professionals and over 40 presentations.


All in all there are some terrific conferences pertaining to our industry happening all over the world.  And while I wouldn’t blame you for hitting the beach instead of hitting your local convention center, going to a conference means you stand to gain more than just a sunburn and a hangover.

“Don’t wait until everything is just right. It will never be perfect. There will always be challenges, obstacles and less than perfect conditions. So what. Get started now. With each step you take, you will grow stronger and stronger, more and more skilled, more and more self-confident and more and more successful.”  Mark Victor Hansen

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